LBO COLLECTIVE ANNOUNCES LICENSING PARTNERSHIP WITH UNIVERSAL PRODUCTS & EXPERIENCES FOR HIGH-END, POP-ART COLLECTIBLES
Iconic Universal Franchises to Inspire Action Figures, Art Prints, Model Kits and More
LOS ANGELES, CA - LBO Collective (aka Let’s Be Onyx) a team of toy industry veterans and tastemakers, is proud to announce a licensing partnership with Universal Products & Experiences. This landmark collaboration brings timeless NBCUniversal properties like Jaws, Back to the Future, Universal Monsters, Battlestar Galactica and more with new and exciting iterations within the collectibles space, with a focus on creating high-quality action figures, model kits, statues, and art prints.
“NBCUniversal’s iconic properties are foundational to storytelling in cinema and television, and we’re thrilled to honor these legacies through bold, imaginative collectibles,” said Kwame Holland, Co-Founder of LBO Collective. “This partnership blends NBCUniversal’s timeless characters with today’s leading creative voices, setting a new standard for fans.”
Exciting Projects in Development
The collaboration includes:
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Action Figures and Uniform Sets: High-end figures with unique form factors featuring iconic NBCUniversal characters.
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Art Prints and Statues: Curated with leading artists and designers, including surrealist and pop-art interpretations.
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Model Kits: Highly detailed kits for fans to bring to life their favorite NBCUniversal stories featuring characters and sets.
A Legacy of Creativity and Innovation
LBO Collective is known for groundbreaking projects including a limited-edition statue of hip-hop’s first comic book character, Rappin’ Max Robot, created by legendary artist Eric Orr, and the whimsical Yo Monsta! series of vinyl figures.
“From hip-hop to horror, our mission is to elevate the collectible experience by uniting artistry, inclusivity, and quality,” said Holland.
Fans can expect the further announcements of products and their launch dates in Q2 2025, with pre-orders opening later this year.
About LBO Collective
LBO Collective is a team of creators and tastemakers dedicated to producing high-end collectibles that celebrate storytelling and inspire diverse audiences. Their portfolio spans action figures, art prints, vinyl figures, and more.
For more information, visit letsbeonyx.com.
About UNIVERSAL PRODUCTS & EXPERIENCES
Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, as well as engaging retail and product experiences across our expansive global theme park destinations (for both owned and third-party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s lines of business include Consumer Products and Games, along with Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. More information is available at universalproductsexperiences.com.